Either you hate writing copy or you love writing copy.

That may seem like a bold statement, but few people are ambivalent about the act of writing at all, let alone writing persuasive copy. Unfortunately for the copy-haters (and fortunately for the copy-lovers), copywriting is an essential evil for every professional and business that uses written words.

That’s why I put together a list of six ways you can improve your copywriting skills and polish the copy you’ve already written. Whether you’re a copy-hater or a copy-lover, it’ll make it easier for you to produce impactful, functional work.