TB Fontil

Results-Driven Copywriter

Welcome Series

  • For: Forward Forms
  • Aim: Write the first email in a 4 part welcome series. The goal is to get them to create a form.
  • Tone: Professional but matronly
  • Audience: Hairstylists, makeup artists, and other professionals. The majority are not tech-friendly (which means they need to be walked through more purposefully than a tech-friendly audience).

Full copy:

Subject line: Welcome to Forward Forms, [Name]! Let’s get started.
Preview: Learn how to use the app and make the most out of your Forward experience.


Thank you for signing up for Forward Forms!

Now that you’re registered, it’s time to learn how to use our interface. To get you through the process, we created an FAQ that doubles as a guide to navigating our platform.

[CTA: WATCH THE TUTORIAL]What is Forward and how can I use it?

If you need a refresher, Forward Forms is a consultation platform that’s designed to help you set up consultations with little to no fuss. To make it easier for you to navigate our website, we made a quick video that explains how to use Forward Forms on any computer or mobile device.

How do I use Forward Forms on my phone?

Visit your app store and download the Forward Forms app. Once it has been downloaded, log in with the email and password you used when you created your Forward account. You can watch the tutorial above to walk you through a number of exciting features, including our messaging service (that’s right: a messaging service! Now you can have a phone number that’s devoted to your clients).
[CTA: ASK FOR HELP]How can I get the most out of Forward Forms?

Replay the instructional videos as many times as you need and use them as a guideline as you build your first forms. Make sure you practice using Forward Forms – like perfecting your craft, successfully using our service requires active effort. 

If you have any questions or run into problems while using our product, please message our team using the pink “Support” button on the bottom right of the Forward Forms website. You must be logged in to message us.

Ready to dive in?


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